Ways To Succeed at Affiliate Marketing

If you are looking to make good money online without having to make a significant investment there is probably no better way than to dive into the world of affiliate marketing. With the right strategy and mind-set using an upfront affiliate marketing program the sky is literally the limit as far as how successful you can become. Look at some affiliate reviews if you need further proof.

The only true downside is it is a very competitive field. Here is some tip help you do your best I learned the hard way!

* Focus On A Few Select Products. The more you properly promote a product the more sales you will make. A very common mistake beginner to affiliate marketing’s make is to attempt to promote a wide range of products too soon. None ends up getting the attention they deserve and few if any sales are made. Better to focus your attention on a few products, understand and promote them properly and see the results pour in!

* Know Your Niche. When you pick your product to market, learn all you can about it and its surrounding niche. Once you are caught up to speed, or better yet an expert, in the niche this will make you much more effective in your affiliate marketing efforts. This will also carry your success beyond one product in the future. For example if you learn a lot about the fitness niche and do well with a product this will equal more money in the future when you expand into other fitness products as well. Makes sense right.

* Build Trust. Only sell what you really believe in. When you do this you will build, a loyal base to market to you can turn to time and time again. You will also feel much better about your work. It is an old principle of sales that still holds true – to become a master sales person you need to believe in what you are selling.

* Stay On Point. Keep an eye on the latest affiliate review and know your industry. There are forums and blogs focusing on great ideas out there, be sure to take advantage of them. In affiliate marketing, like in many things in life, knowledge is power.

* Patience Is A Virtue. Keep a calm head when affiliate marketing and you will be thankful in the end. It is not uncommon to not make a lot of money with a product right out of the gate and then see it explode and turn huge profits down the line. Keep producing good content and keep track of all the data you can track. Never expect quick success but anticipate you will have to put in some time and work to get the sales you would like.

* Be Positive. There is lots and many people making great money affiliate marketing. You certainly can be one of them if you put in the time and work. Having abundant positive thoughts about your prospects for success will greatly help you eventually succeed.

Affiliate marketing is both a job and an adventure. Once it all falls into place, it offers both great money and freedom in a way that is simply magical. I have honestly not seen these types of opportunities elsewhere. These affiliate review tips, if followed, will give you a few steps head start from the pack.

What You Need To Know Before You Join an Affiliate Marketing Program

Are you interested in joining an affiliate-marketing program? Here are a few things you need to know about before you get started.

Some affiliate marketing programs are much better than others are. You will earn more money if you join a program where affiliate-marketing agents are treated fairly and where you will be given credit for all your sales and referrals. Use the Internet to learn more about the different programs available and get in touch with people who have joined these programs. Find out how much money they make and read the different contracts you find carefully.

Do you have enough time to invest in an affiliate marketing program?

Do not expect to make a lot of sales if you only a few hours of free time every week. You will make a large profit if you take your work seriously, apply yourself and spend a lot of time reaching out to potential customers and designing successful marketing strategies. Talk with different affiliate marketing agents and find out how much time they invest in their work; you will find that their earnings are closely related to the time they spend working.

Are you good at selling things?

You will be better at selling products for an affiliate-marketing program if you have some kind of experience as a salesperson. You will be more successful if you sell a product you know a lot about and are passionate about. Take the time to browse through the categories of different programs and look for products you would consider buying yourself; it will be easier to convince people to purchase these products if you are genuinely interested in what you are talking about.

How much motivation do you have?

Earning money through an affiliate-marketing program requires a lot of work. If you do not have enough self-discipline to work by yourself, follow a strict schedule and accomplish certain tasks every day, do not expect to be very successful. Selling products can be a lot of fun, especially if you enjoy interacting with your customers and talking about your products but do not expect it to be easy.

Is there a niche for the products you want to sell?

Do not get started with an affiliate-marketing program that offers non-competitive products. Test the products yourself and sell only quality items. If the program you join cannot compete with other products in terms of prices or quality, you are not going to make many sales. And you need to make sure there is a market for your products. Even though you might be passionate about certain products, limiting yourself to a small niche will not help you maximize your profits.

Joining an affiliate-marketing program could be a great way to boost your income and improve your skills as a salesperson. Think about what you just read and do not join an affiliate-marketing program until you are sure this is the right activity for you.

Marketing – Then And Now

1970S

The 1970s were a formative time for both business and marketing. Harvard Business Review editor Theodore Levitt argued that instead of producing products and then selling them to the masses, businesspeople should start with the customer in mind to find out what it is they want and then produce it from the information obtained. Obvious but true. Suddenly, the customer was driving business and instead of being told what to buy, they had a choice and were firmly placed in the front seat.

1980s

Marketing was now well and truly a crucial part of business by the turn of the decade and it was about this time that Jay Conrad Levinson coined the term ‘guerrilla marketing’. This prompted a shift in thinking and the realisation that unconventional methods of marketing were worthy inclusions into the marketing mix. And still are, I would argue.

1990s

The 1990s were the ‘glory days’ in the US at least; increasing numbers of businesses were making lots of money selling to a booming consumer market. Direct marketing had been established and mail order shopping, commercial television, home shopping networks and much more became commonplace for business. The spectrum by the 1990s had truly changed.

Let’s Jump To 2011

Doing business in the era of choice… marketing and business has changed more in the past five to 10 years than in the previous decades. There are three major reasons.

  • Technology and the internet is the first and, in my opinion, the most important. From search engines to social networking, the majority of people are on the internet every single day, every hour, making it a very important way to reach people. Online shopping means people buy things without ever encountering a salesperson. So marketing has become even more important. What’s more, the internet means we are now selling to a global market – and someone across the world can buy a product from you or look at your website while you are asleep.
  • Communication has changed, forever. Phones are no longer simply to make calls. Word of mouth is ‘Liking’ something on Facebook, sharing the link on Twitter or emailing a website to a friend.
  • Finally, a sophisticated market has created an incredibly savvy consumer. People know what they want and they know what it’s worth and, if they don’t, they have the option of being able to Google it and have the answer in no time. Information is everywhere and the consumer wants to feel in control at all times.

Perhaps this is a bit overwhelming and just writing it makes me think that. The real point, however, is that ‘the new world’ has made a marketer’s job more important than ever. Instead of quantity marketing, it’s now all about quality. Gone are the days when taking out an advertisement in the Yellow Pages and a 30-second slot on the TV was enough to win new customers. With many more ways to market than ever before, business owners need professional marketers in order to avoid feeling lost or overwhelmed and to help navigate the field.

Here Is A Practical Example

In late 2011, I am part of a group that is heading to Asia for a friend’s wedding. How did we go about finding accommodation? You guessed right – the internet. We looked at travel blogs, read reviews from a number of online sites and looked at accommodation buying websites, as well as the websites of the hotels directly. Social media was also used for personal recommendations. In 1970, we would have gone straight to a travel agent. How times have changed.

This example demonstrates that there is more than one way to reach your target audience. The marketing mix, as noted above, is more complex than ever. While it is ideal to be across as many of the communication channels as possible, popping up on one or two in the right way is sufficient for consumers to make informed decisions.

The Next Wave, Daily Deals

Daily deals websites like Spreets, Groupon, Scoopon, Jump on It, Catch of the Day, Cudo have been gaining momentum since the launch of Woot in 2004. This new business model, which combines the age-old concept of coupons with the new phenomenon of online social networking, has exploded to create a unique online shopping experience.

Customers buy a deal or special offer from the deal company directly and, from a business owner’s perspective, participating in a deal comes at no upfront cost. The deal company takes a percentage or commission of each sale and all the business needs to do is come up with a package to sell.

Daily deals are reshaping marketing in 2011; however, there is still some uncertainty surrounding these sites and whether they are marketing masterminds or madness. The market is in a growth stage, which means there are still teething problems. The growth though, cannot be ignored.

What does this new deal market mean? For the record, I am not a fan of discounting. This ‘daily deal’ system, however, is a different approach to discounting and gaining new customers and lots of them at a very low cost. Used correctly and in moderation, I think this type of marketing has a level of merit.

Solutions For Success…

  • All this talk of change is going to make my first suggestion sound incredibly contradictory. Go back to basics. What are we selling? Who are selling it to? Why would they want it? If you can’t explain what a product is or why someone should buy it, then stop trying to do so.
  • Get to know your target audience. With so many outlets for marketing, you need to work out where your target audience is and how you can reach them most effectively and efficiently.
  • Remember that although the business and marketing world is complex, your marketing plan should not be. Use all the choices you have to choose from and make firm decisions about where, what and how your business will be marketed most successfully. A complex marketing plan is not only costly but a waste of time; one that is simple but accurate will be far more successful.
  • Be ruthless when it comes to your media choice and use negotiation to get more ‘bang for your buck’. It is better to be the master of one than a jack of all trades.
  • Be truthful in your message and the way it is marketed. The information era is unforgiving when it comes to liars, so be as honest as possible in your marketing. More than ever, people appreciate businesses that are genuine and aren’t trying to fool them.
  • You’re not an expert at everything, so hire outside help whenever you need it.
  • Subscribe to a wide range of blogs covering topics that your target audience is interested in – it is a great way to quickly acquire information and public opinion for free.

Final Word…

Don’t be afraid of change. Proceed with your head firmly on your shoulders and don’t try to take on the whole market all at once!

Online Network Marketing Strategy

A lot of people find network marketing a hard nut to crack. In this day and age there are a lot of challenges that go with owning and growing your network marketing business. How can you separate yourself from the masses of people that are selling the same products, the same business opportunity and the same company as you?

How can you work smarter and give yourself an unfair advantage in a very competitive market place?

The problem with offline network marketing, Is that you’re competing with hundreds if not thousands of other distributors equipped with the same tools, systems, sales pitches, training as you do. The increase in competition makes it easy to slip into insignificance in the vast sea of network marketing distributors.

But really, there are challenges everywhere in network marketing, whether it is the increase in legal over site by your network marketing company. Or the decrease in attention span of this generation because of the bombardment with internet, Ads and entertainment.

The Online Marketing Strategy

So how do we conquer these pitfalls of the MLM industry? How do we separate ourselves from the sea of distributors already fighting for leads and recognition from potential prospects?

The solution to the offline network marketing problems is the “You INC” Business model

This network marketing strategy revolutionized the way network marketers build businesses in the internet age.

The “You INC” business Model means that we build your entire business around you as a person, Instead of just a network marketing opportunity. You name, your face, your personality, your words, your actions, your energy become your business and your brand. Your Network marketing business becomes a small piece of the “You INC”

The “You INC” strategy works on selling yourself as a sponsor, as a lead and as someone who has real value to offer your new distributors, Instead of just a business opportunity like everybody else.

To do this, you have to provide real value through a medium of communication. Say for example a blog, a YouTube channel, social media sites and the list goes on. The strategy consists of creating an audience that want to listen to you because you provide them with value and solve their problems.

People want to join your down-line because they see that you have value, you’re capable of solving their problems and most of all that you are a leader who has real value to offer your new distributors.

The “You INC” Business Model Put Simply

The marketing strategy boils down to 3 simple steps.

Step 1: Build a List

Step 2: Building a relationship with the people on that list

Step 3: Market to your list

That’s also the heart of most internet marketing strategies put. But that’s really it. Network marketing this way gets around a lot of legal issues with some companies. Allot of companies

You’ve probably heard before that “You money is in your list” or something similar to that. But that’s not true… the money is in the relationship you have with the people in your list. Your list is your distribution channel. The relationship you create with your list is your business.

Doing things this way also helps you get around legal issues with some companies. By marketing yourself and collecting people’s opt-in contact information allows you to talk to prospects on the back end of your business about your business opportunity all you like without risk of violating company online rules.

The better you get at serving others, the more money

You’ll make. If all you ever do is focus on what you want on your business opportunity or selling your products then you’ll never get anywhere

Re-cap:

Create a platform where you can create valuable content, Market your Blog, YouTube channel, Facebook page or whatever else you’ve chosen
Build a following and build your list
Build a relationship with your list
Market to your list
That’s it put very simply.

I hope this post helped you. If you found this useful please re-tweet or comment

Andrew